Why Wishy Washy Doesn’t Cut It

Be honest with me. Are you wishy washy? Indecisive? A fence rider? Not sure? Let me help you. You are. Being wishy washy is a real problem online. Whether you use the phrase “personal brand” or you prefer the less-inflated “reputation”, people want to know YOU. Who are you? What do you like and dislike? […]

Where Are The New Ideas?

Last night as I was watching Jersey Shore (not even going to lie about it), I saw a commercial for MTV’s new show. It looks like a show about a few twenty somethings living in the city, falling in love, trying to make sense of their lives and work. The characters look clever,┬áirreverent and witty. […]